“I just need it all to run better.” That’s the seemingly simple charge often given to our business services team. Yet answering that challenge is serious, complex business. So we carefully examine all the symptoms — broken planning process, difficulty finding the right partners, mounting backorders, excess inventory, slow asset turns, hit-and-miss logistics, poor sales automation — and all their root causes. And then we develop practical, real-world solutions (i.e., affordable, sensible ones) in all the places that can drive better business performance, like a better and realistic strategic plan, sales and operations planning, supply chain management, and logistics. The end result is better strategic execution, more accurate forecasts, more closely aligned resources and more focused sales teams. In short, it all just runs better.

Our marketing team helps build and nurture brands by helping organizations engage customers in deeper, more dynamic relationships. We often start with comprehensive research that yields perceptive insights that inform everything from pricing analysis and commercialization opportunities to competitive positioning and market segmentation. Those insights are then transformed into intuitive, workable strategies that are acutely balanced to budgets, timelines and resources. And we have the talent to put our ideas into action. From developing brand identities and core messaging platforms for a product launch to creating new communication channels and advertising campaigns for maturing products in need of a fresh lease on life, we have just the right mix of art and science to make it all happen.

Odds are, if you’re in healthcare, you’ve got a compelling story to tell. Question is, will anyone listen? They will, we believe, if it’s framed right — if it speaks to the right issues, is presented at the right time, and is shared with the right people. Regulatory officials, media, shareholders, industry thought leaders, advisory board members, patient advocacy groups — all of them shape your organization. Question is, will they shape it in your favor? They will, we believe, if you’ve created an environment ripe for advancing mutual understanding and building shared consensus for action. It’s precisely that kind of climate — one marked by the careful, continued cultivation of common ground — that Catevo Health’s experienced healthcare public relations teams build on our clients’ behalf.

Our technology and e-services solutions can be conveniently found at the intersection of two age-old adages, where “knowledge is power” meets “power to the people.” Put simply, we put technology in the hands of patients, providers and payers that help them make smart decisions. Take our e-symposia programs, for example. We’ve developed education programs on topics ranging from deep vein thrombosis and acute coronary syndrome to diabetes management and immunization. And we’ve delivered them through everything from Web sites and CD-ROMs to PDAs and podcasts. Regardless of the message or the medium, though, the goal is the same: To put information in the hands of the people who need it, in a way that let’s them act on it quickly, smartly and efficiently.